{"title":"Latest Trends","description":"\u003cp\u003eThe newest arrivals at New India Fashion — handcrafted kurtis, chikankari and block printed kurta sets, fresh from the workshop.\u003c\/p\u003e","products":[{"product_id":"lucknowi-kurti","title":"Lucknowi kurti","description":"\u003cp\u003ePure handwork Lucknowi Kurti,\u003c\/p\u003e\n\u003cp\u003eMuslin material\u003c\/p\u003e\n\u003cp\u003eall sizes available \u003c\/p\u003e\n\u003cp\u003epremium Quality\u003c\/p\u003e","brand":"New India Fashion","offers":[{"title":"S \/ Blue","offer_id":42238196351031,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"M \/ Blue","offer_id":42238196383799,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"L \/ Blue","offer_id":42238196416567,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"XL \/ Blue","offer_id":42238196449335,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"XXL \/ Blue","offer_id":42238196482103,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"S \/ Yellow","offer_id":42238196514871,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"S \/ Pink","offer_id":42238196547639,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"M \/ Yellow","offer_id":42238196580407,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"M \/ Pink","offer_id":42238196613175,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"L \/ Yellow","offer_id":42238196645943,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":false},{"title":"L \/ Pink","offer_id":42238196678711,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":true},{"title":"XL \/ Yellow","offer_id":42238196711479,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":false},{"title":"XL \/ Pink","offer_id":42238196744247,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":false},{"title":"XXL \/ Yellow","offer_id":42238196777015,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":false},{"title":"XXL \/ Pink","offer_id":42238196809783,"sku":null,"price":5600.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/7E339192-0FB4-45A9-A994-E610A1EA516B.jpg?v=1779009508"},{"product_id":"white-chikankari-embroidered-kurta-with-pants-set","title":"White Chikankari Embroidered Kurta with Pants Set","description":"\u003cp\u003eElevate your ethnic wardrobe with this exquisite \u003cstrong\u003eWhite Chikankari Embroidered Kurta with Matching Pants Set\u003c\/strong\u003e. Crafted from premium cotton fabric, this stunning white ensemble features intricate Chikankari hand embroidery on the yoke and all-over self embroidery on the kurta, complemented by delicate lace detailing on the sleeves and pants hem.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePure Cotton Fabric – breathable and comfortable for all-day wear\u003c\/li\u003e\n  \u003cli\u003eChikankari Hand Embroidery on chest yoke panel\u003c\/li\u003e\n  \u003cli\u003eAll-over self floral embroidery on kurta body\u003c\/li\u003e\n  \u003cli\u003eDelicate crochet lace trim on 3\/4 sleeves\u003c\/li\u003e\n  \u003cli\u003eMatching white cotton pants with Chikankari border embroidery at hem\u003c\/li\u003e\n  \u003cli\u003eRound neck with pintuck detail\u003c\/li\u003e\n  \u003cli\u003eKnee-length kurta with side slits for ease of movement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e Festive wear, casual wear, Eid, Diwali, weddings, family gatherings, pooja ceremonies\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton | \u003cstrong\u003eWash Care:\u003c\/strong\u003e Gentle hand wash or dry clean recommended\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSet Includes:\u003c\/strong\u003e 1 Kurta + 1 Matching Pants\u003c\/p\u003e","brand":"New India Fashion","offers":[{"title":"M","offer_id":42246754041911,"sku":"NIF-WCK-M","price":2196.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":42246754074679,"sku":"NIF-WCK-L","price":2196.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":42246754107447,"sku":"NIF-WCK-XL","price":2196.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":42246754140215,"sku":"NIF-WCK-2XL","price":2196.0,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":42246754172983,"sku":"NIF-WCK-3XL","price":2196.0,"currency_code":"INR","in_stock":true},{"title":"5XL","offer_id":42246754238519,"sku":"NIF-WCK-5XL","price":2196.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/photoshoot-1_2.jpg?v=1779805081"},{"product_id":"traditional-embroidered-ethnic-kurti-for-women","title":"Traditional Embroidered Ethnic Kurti for Women","description":"Elevate your ethnic wardrobe with this stunning lavender Chikankari kurta, a perfect blend of traditional craftsmanship and contemporary style. Meticulously handcrafted, this piece features intricate white thread embroidery that highlights the delicate floral motifs synonymous with the timeless art of Lucknowi Chikankari. The soft, breathable fabric ensures you stay comfortable throughout the day, making it an ideal choice for both casual outings and festive gatherings. Designed with a flattering silhouette and elegant bell sleeves, this kurta offers a graceful look that pairs effortlessly with white palazzos or leggings. The subtle button detailing on the neckline adds a touch of sophistication to the overall design. Whether you are heading to a brunch or a family celebration, this versatile lavender kurta promises to keep you looking chic and feeling confident. Experience the perfect harmony of comfort and heritage with this must-have addition to your collection. Key features include: Premium quality fabric for all-day comfort, intricate hand-embroidered floral patterns, elegant bell sleeves for a modern touch, and a versatile lavender hue that complements every skin tone. Add a touch of grace to your everyday style with this exquisite piece.","brand":"New India Fashion","offers":[{"title":"Long","offer_id":42284665700407,"sku":"1","price":2996.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/new-india-fashion-lavender-chikankari-kurti.jpg?v=1782392762"},{"product_id":"traditional-embroidered-ethnic-kurta-for-women","title":"Traditional Embroidered Ethnic Kurta for Women","description":"Elevate your everyday ethnic wardrobe with this stunning pastel pink Chikankari kurta, designed to blend traditional craftsmanship with contemporary style. Crafted from soft, breathable fabric, this kurta features intricate hand-embroidered floral motifs that add a touch of elegance and sophistication to your look. The delicate thread work showcases the timeless art of Lucknowi Chikankari, making it a perfect choice for both casual outings and festive gatherings. With its comfortable fit and graceful silhouette, this piece offers effortless style that keeps you feeling cool and confident all day long. Whether you pair it with classic white palazzos, leggings, or even denim for a fusion look, this versatile kurta is sure to become a staple in your collection. Key features include: - Premium quality fabric that is gentle on the skin. - Authentic, detailed Chikankari embroidery for a refined aesthetic. - A flattering, relaxed fit suitable for all body types. - Easy to maintain and perfect for long-duration wear. Embrace the perfect balance of comfort and tradition with this beautifully crafted kurta that celebrates the rich heritage of Indian textiles while keeping your style fresh and modern.","brand":"New India Fashion","offers":[{"title":"Default Title","offer_id":42296001069111,"sku":"1","price":2996.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/new-india-fashion-pink-chikankari-kurta.jpg?v=1782986306"},{"product_id":"yellow-hand-block-printed-cotton-kurta-set-with-pants-dupatta","title":"Yellow Hand Block Printed Cotton Kurta Set with Pants \u0026 Dupatta","description":"\u003cp\u003eSoft yellow cotton kurta set featuring delicate rose-toned hand block floral prints, paired with matching printed pants and a flowing dupatta. Crafted from breathable premium cotton with a V-neckline and subtle detailing — perfect for festive days, casual ethnic wear, and everything in between.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePremium breathable cotton\u003c\/li\u003e\n\u003cli\u003eTraditional hand block floral print\u003c\/li\u003e\n\u003cli\u003e3-piece set: kurta, pants, and dupatta\u003c\/li\u003e\n\u003cli\u003eV-neckline with delicate detailing\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"New India Fashion","offers":[{"title":"M","offer_id":42320677896247,"sku":"NIF-YBK-M","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":42320677929015,"sku":"NIF-YBK-L","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":42320677961783,"sku":"NIF-YBK-XL","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":42320677994551,"sku":"NIF-YBK-2XL","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":42320678027319,"sku":"NIF-YBK-3XL","price":1676.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/D4C3856C-1D8A-4098-BE0F-F020548815A7.png?v=1784041427"},{"product_id":"teal-green-mughal-print-cotton-kurta-set-with-palazzo-pants-dupatta","title":"Teal Green Mughal Print Cotton Kurta Set with Palazzo Pants \u0026 Dupatta","description":"\u003cp\u003eElegant teal green cotton kurta set featuring Mughal-inspired medallion motifs in warm mustard gold, finished with a hand-embellished mirror work V-neckline. Paired with striped palazzo pants and a flowing matching dupatta, this three-piece set moves effortlessly from workday to festive evenings.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSet includes:\u003c\/strong\u003e Kurta, palazzo pants, dupatta (3-piece set)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e Premium breathable cotton\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrint:\u003c\/strong\u003e Mughal medallion buta motifs in mustard gold on teal green\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeckline:\u003c\/strong\u003e V-neck with mirror work embellished border\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSleeves:\u003c\/strong\u003e 3\/4th sleeves with printed border cuffs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKurta:\u003c\/strong\u003e Straight fit with side slits, calf length\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBottom:\u003c\/strong\u003e Wide-leg palazzo pants in coordinating stripe print\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOccasion:\u003c\/strong\u003e Office wear, casual outings, festive gatherings, puja\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Gentle machine wash or hand wash, dry in shade\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStyle it with juttis and jhumkas for a traditional look, or white sneakers for an easy contemporary twist.\u003c\/p\u003e","brand":"New India Fashion","offers":[{"title":"M","offer_id":42322290147383,"sku":"NIF-TGM-M","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":42322290180151,"sku":"NIF-TGM-L","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":42322290212919,"sku":"NIF-TGM-XL","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":42322290245687,"sku":"NIF-TGM-2XL","price":1676.0,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":42322290278455,"sku":"NIF-TGM-3XL","price":1676.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/Photoroom-20260715_171122.png?v=1784128216"},{"product_id":"new-denim-kurti","title":"New Denim Kurti","description":"\u003cp\u003eClassic chikankari meets modern denim. A straight-fit kurti in deep indigo with delicate embroidery along the neckline placket, sleeve cuffs and hem, contrast stitch detailing, and side slits for easy movement. Three-quarter sleeves in a soft, breathable denim that carries you from workday to evening.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizes:\u003c\/strong\u003e M, L, XL, XXL, 3XL, 4XL, 5XL\u003cbr\u003e\u003cstrong\u003eStyling note:\u003c\/strong\u003e pairs beautifully with white cigarette pants and silver jhumkas.\u003c\/p\u003e","brand":"New India Fashion","offers":[{"title":"M","offer_id":42348170018871,"sku":"NIF-DNM-KRT-M","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":42348170051639,"sku":"NIF-DNM-KRT-L","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":42348170084407,"sku":"NIF-DNM-KRT-XL","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"XXL","offer_id":42348170117175,"sku":"NIF-DNM-KRT-XXL","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"3XL","offer_id":42348170149943,"sku":"NIF-DNM-KRT-3XL","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"4XL","offer_id":42348170182711,"sku":"NIF-DNM-KRT-4XL","price":2076.0,"currency_code":"INR","in_stock":true},{"title":"5XL","offer_id":42348170215479,"sku":"NIF-DNM-KRT-5XL","price":2076.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5457\/files\/new-denim-kurti-1.jpg?v=1785666063"}],"url":"https:\/\/newindiafashion.com\/collections\/latest-trends\/yellow.oembed","provider":"New India Fashion","version":"1.0","type":"link"}